How Kindle Got It Right.

by bcanute on May 16, 2009

Amazon is a fine example of how to get ahead in business by staying close to your customers and listening very carefully to what they are telling you.

The Kindle seems to have taken off like the proverbial V8 at the traffic lights.

Blogging Guru, David Risley, has noticed that Kindle are charging a few pennies for their downloads, which can even include some of your publications. However, he is not too wrapped in the 30:70 split of the purchase price in Amazon’s favour and he also is a bit bemused as to why readers would pay for something that they could get for free elsewhere

It may be instructive to analyse how Kindle has added enough value to a written product to achieve its price point. [click to continue…]

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